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MARKETING MANAGEMENT (Record no. 67464)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00470nam a2200193Ia 4500 |
| 005 - DATE & TIME | |
| control field | 20240906115232.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 190619s2007 ||||||||||||||||| ||und|d |
| 020 ## - ISBN | |
| Price | INR 495.00 |
| 040 ## - CATALOGING SOURCE | |
| Library Name | AVIT Central Library |
| 041 ## - Language | |
| Language | English |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | KOTLER,PHILIP |
| 110 ## - MAIN ENTRY--CORPORATE NAME | |
| Department | Management |
| 245 #0 - TITLE STATEMENT | |
| Title | MARKETING MANAGEMENT |
| Statement of responsibility | KOTLER,PHILIP; Keller, Kevin Lane |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 13TH |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | Pearson |
| Date of publication, distribution, etc | 2007 |
| 650 ## - Subject | |
| Subject | Management |
| 700 ## - Added Entry Personal Name | |
| Added Entry Personal Name | Keller, Kevin Lane |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Location (home branch) | Sublocation or collection (holding branch) | Date acquired | Source of acquisition | Cost, normal purchase price | Koha issues (times borrowed) | Barcode (Accession No.) | Koha date last seen | Price effective from | Nonpublic note (lost item payment) | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| AVIT Central Library | AVIT Central Library | 19/06/2019 | Mba Trans | 495.00 | 34890 | 20/11/2021 | 20/11/2021 | Bill No. : mba; Bill Date : 19/06/2019 | Books |