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Consumer Behaviour: Indian Context Concepts and Cases (Record no. 79140)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00467 a2200181 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240506b |||||||| |||| 00| 0 eng d |
| 020 ## - ISBN | |
| International Standard Book Number | 9789332586499 |
| Price | 675 |
| 040 ## - CATALOGING SOURCE | |
| Library Name | AVIT Central Library |
| 041 ## - Language | |
| Language | English |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Ramesh Kumar S |
| 110 ## - MAIN ENTRY--CORPORATE NAME | |
| Department | Management |
| 245 ## - TITLE STATEMENT | |
| Title | Consumer Behaviour: Indian Context Concepts and Cases |
| Statement of responsibility | Ramesh Kumar S |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | Pearson |
| Date of publication, distribution, etc | 2024 |
| Place of publication, distribution, etc | New Delhi |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pages | 329p. |
| 650 ## - Subject | |
| Subject | Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Koha collection | Location (home branch) | Sublocation or collection (holding branch) | Date acquired | Source of acquisition | Cost, normal purchase price | Koha issues (times borrowed) | Koha full call number | Barcode (Accession No.) | Koha date last seen | Cost, replacement price | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Purchased | AVIT Central Library | AVIT Central Library | 04/05/2024 | 10 | 573.75 | 658.834 RAM-C | 42114 | 04/05/2024 | 675.00 | 04/05/2024 | Books | EE/2024/CRB/25 |